Kevin John Roberts

Kevin started his career with iconic London fashion house Mary Quant and, at 32, became CEO of Pepsi-Cola Middle East and later in Canada, over-taking Coke in the ‘Cola Wars’.
He coaches influential business leaders on leadership, marketing, and wrote Lovemarks: the Future Beyond Brands, a ground-breaking book published in 18 languages and named one of the ten Ideas of the decade in 2009.
His latest best-selling book 64 Shots: Leadership in a Crazy World offers business leaders frameworks and solutions from his experience building global brands for Visa, Toyota, Walmart, Novartis, Boston Scientific, and J&J.
Kevin holds honorary professorial appointments at business schools globally – advising nations and global organisations across commerce, media, and sport.
He is Resident Expert for Oxford University’s Foundry accelerator, former director of the legendary All Blacks New Zealand Rugby Football Union, Chairman of USA Rugby, CEO-In-Residence at Cambridge Judge Business School, and was made a Companion of the New Zealand Order of Merit (CNZM).